Reach

Help people feel able to engage with financial wellbeing support

Financial wellbeing support is only effective if people know it exists, understand how it can help and feel comfortable using it.

A key part of this is creating the right environment for people to talk about money. Financial pressure can be deeply personal, and concerns about judgement, confidentiality or embarrassment can stop people from asking for help.

Team meeting in a lounge with one woman presenting on a tablet
Two factory workers in hard hats and safety gear talking in an industrial facility

Psychological Safety

Create a culture where people feel more comfortable talking about money and seeking support.

This means reducing stigma, increasing trust and helping employees feel they can access support without being judged or treated differently.

Two coworkers having a conversation in an office lounge

Removing Barriers

Help identify what may be stopping people from engaging.

Barriers can include lack of awareness, uncertainty about confidentiality, unclear communication, fear of judgement or simply not knowing which support is relevant.

Woman using a laptop showing financial wellbeing support, with bills and a coffee cup on the table.

Awareness & Engagement

Make financial wellbeing support easier to understand and easier to access.

Clear, timely communication can help employees recognise when support may be useful and where to go.

Two women reviewing documents on a laptop in an office

Better Use of Existing Support

Help employees make greater use of support the organisation already provides.

Improved awareness and engagement can increase the value of existing benefits, services and resources and help organisations get more from their existing investment.

Two coworkers reviewing documents beside a laptop in an office

Financial Education

Provide practical education that builds confidence, knowledge and understanding around money.

Financial education can also help people recognise when they may benefit from further support and make it easier to take the next step.

Make support easier to reach

The aim is simple:

Reduce the barriers, build trust and help more people engage with the financial wellbeing support available to them.